1. It heats up in 1minute flat.
2. I'm always on the go so I can't spend hours trying to straighten/curl my thick hair--and I have a lot of hair so it takes a long while to curl with a curling iron or another straightener. But witht the straightener that I recommended, I can curl and straighten my hair in about 30 minutes (versus the hour and half to two hours it would take me with a curler)
3. The part of the cord that is attached to the straightner itself turns 360 degrees so you won't have your plug unplugg or have your cords twist around your arm or straightner.
4. It's compact and light and the handle part never gets hot so it's really great to hold and to travel with.
5. It has heat settings from 1 to 25 so if I need to do something fast, I can go to 25. If my sister, who has thin hair, needs to use it, she can set it at 15 or 20. In other words, it's adaptable to any type of hair because of the heat range.
6. It doesn't have those little pesky "comb tooth" all around so it' really helpful when I'm curling my hair because they won't get tangled.
7. I don't think I need "Whip out the $60 and I'll give you a straightner" style of straightner. And that's why I like this straightner--it costs around $20 to $25 dollars (depending on where you live).
I'm not going to recommend or tell you not to buy the Protouch you are thinking about because I have never heard of it nor have I used it. If you want to try out straightners, I say consider these points:
1. How much and often you are going to use it.
2. How much money you see fit for a straightner and how much you'll spend on it.
3. Does it have features that do not appeal to you? If it does, try and look around a little more.
4. Make sure the cord attached turns 360 all around or it'll become tangled or unplugged at an important moment.
5. Make sure it's ceramic!
6. If you have heard good things about it from friends you know that have personally used it.
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