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An adult idea I had..
Maybe this needs to go into the random weirdos section, but her it goes anyway.
I had an idea that a few people think would make a lot of money. The theme and name are connected and it would be really easy to do. I run into one thing, money. Or lack of it.
Where would I look for investors or people who have money to get this off the ground?
How would I present it to them so that they take it seriously?
Thank you, your advice is appreciated.
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Hey there. I agree with the answer below, the place to start is by making a great business plan.
Here is a site I found that has some resources on the subject:
[Link](Mouse over link to see full location)
It looks pretty good, but I must admit I have not used it myself (been a while since I wrote a business plan).
What I can tell you is that you should pay careful attention to a few elements that investors will be particularly interested in (I dont know your business area so my advice is a little general):
- An overall understanding of the industry structure, such as competitors, ease of entry, ability to substiture your product with something else etc. Here is one of the most common models to structure your analysis. [Link](Mouse over link to see full location)
- An understanding of your market segments. Who exactly will be purchasing your product (e.g. males, females, old, young, blue collar workers, people who engage in a certain activity, etc). This is important since in the next step below you have to determine how to sell specificaly to the market segments you have identified.
- An overall understanding of what it will take to successfully take your product or service to the consumer, and ensure that it will be purchased. This involves issues like distribution, pricing, customisation/ standardisation, etc. Here is another link with a few marketing models that can be quite useful in providing a recognised structure for your analysis:
[Link](Mouse over link to see full location)
- A budget plan. This one is absolutely key and should include start up capital, sales forecasts for the short and long term, profit margin estimates, etc. I would assume that most of the business plans in the first link should have a budget you can check out.
As for where to find investors, that really depends on your business. You have simple options like applying for a loan, which has the advantage that the loaning institution will not get a direct share of you business (of course you will be liable for the money). There are also many investment firms and institutions which you can undoubtedly locate online.
Depending on your business area and location there might be support funds available in the form of grants, small business support funds etc.
Good luck.
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There is a lot to making a good business plan, too much for me to tell you here, but that is what you need to research, Making a Business Plan.
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