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Myspace Sponsored Links


Question Posted Friday June 1 2007, 10:25 pm

This has been bugging me for a while.I noticed that under the Sponsored Links sections on Myspace,they always cater the the individual that owns the Myspace(maybe the computer?.What I'm wondering is-where and how exactly do they get the information on you to be able to do this?

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theymos answered Saturday June 2 2007, 12:17 am:
Most ads take the content that is on the page they are on, and give targeted ads based on that. The ones that are on Myspace do this. So if the page talks about apples, the ads will be for apple pie recipes, apple scented perfume, etc. You can see the ads around this are probably weight loss, because advicenators is known for that. The Google Adsense bot hasn't crawled this specific page yet, so it's using the data from the past.

There are some ads that do as ammo says, DoubleClick is the biggest ad provider that does this. Since spyware removers often remove these cookies, the number of providers that do it is decreasing. From what I can tell, myspace ads don't do this.

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ammo answered Saturday June 2 2007, 12:04 am:
A lot of web sites you visit will store information on the user such as the type of web sites you visit (to determine the things you are interested in) and this information I think is kept in cookies by advertising companies on your computer. So when you go back to their website they can see what kind of things you are interested in (from the kind of sites you have been to and such) and feed you the relevant adverts.

I'm not 100% on this so if anyone can back up this explination please do so. :]

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