If you are against animal testing then you should be alert to which company you are buying from. Some different products are from the same company--such as Dove (soaps) and AIM (toothpaste) are from the company Unilever. Unilever does test on animals but also makes many, many products sold in stores like Wal-Mart so you must remember to check labels.
You can usually find out which company is selling the product from the back of the bottle/item, nearing the bottom. In the case of Unilever and Dove, it will say, "Dove is a Unilever product."
Be aware that if the company tests on animals it is how they find out about possible side effects on humans usually. If a shampoo from Pantene (tests on animals, owned by Procter & Gamble) makes a bunny rabbit's eyes puff up and ooze then they can list on the warning label something to the effect of: "Do not get product in eyes. If irritation occurs..."
Rabbits are, of course, not the only animals that companies test on. They also may test on mice, rats, dogs, etc. Even some pet food brands (such as Iams) will test their products on animals before deciding to market it to us for our pets.
Here is that link about Iams and their animal testing:
So, if you're trying to avoid purchasing from a listed company that tests on animals, it may be beneficial to print the list given by another use below. You can print it out and take it shopping with you, hidden in your purse, so you can pull it out after checking labels. Cruelty-free companies are usually much smaller, thus sell less, and their prices may be slightly higher.
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