Question Posted Tuesday December 14 2004, 12:45 pm
U kno how if u find the indian with the bow and arrow on your wrapper then supposedly u get a free tootsie pop well is this trU or just a made up rUmOr? PlEaZe hElP mE!
Probably not. Nobody seems to know how this rumor got started, least of all the folks at Tootsie Roll Industries in Chicago, Illinois, who have been politely deflecting mail-in requests for free Tootsie Pops ever since the 1930s. They maintain there was never any sort of official promotion or contest associated with Tootsie Pop wrappers. Where the notion came from remains a mystery.
Actually, there's more to the mistakenly revered wrapper than just a star. The illustration shows an American Indian shooting an arrow at a star, and it's that Indian most people mention when they speak of the legend. I'm told about one-third of all Tootsie Pop wrappers sport the design. Why? For variety, apparently. Not much of a mystery there.
I'm not sure how commonly this happens, but readers have also reported to me that some independent grocers do unofficially honor the supposed Free Tootsie Pop offer when kids bring the Indian wrappers into their stores for redemption. But it's neither sanctioned nor financed by Tootsie Roll Industries.
For many years the company responded to kids who wrote in to claim their free Tootsie Pop with an apologetic (and surely disappointing) note, but since 1982 they've also enclosed a short work of fiction called "The Legend of the Indian Wrapper," apparently intended to serve as a sort of consolation prize.
In fine ad executive prose, it tells of a man "long, long ago, when all lollipops were made alike," who wanted to make a new kind of sucker with something special inside. But he couldn't figure out how. Well, one day the man awoke "to find a grand Indian chief smiling at him. The chief told the man that he would help him make a lollipop with a chewy candy center, if the man promised the chief that he would never, ever, stop making them for people. The man promised. ... The 'Indian Wrapper' is supposedly a sign that the grand chief has personally checked that particular lollipop for the chewy candy center."
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