junebug93 answered Monday September 3 2007, 1:37 pm: Well if it's your design company, it might be more credible to think of your own name. In any case, when naming anything in general, it helps to just sit down, clear your head, maybe put on some music, and write down whatever comes into your head. Anything, crazy, outrageous, a phrase, a word, a piece of gibberish. You can try going to a thesaurus or a dictionary that translates English into some other language, and search t-shirt, clothes, stuff like that and see if the outcome is catchy.
Whatever the name is (think of this after your brainstorm) really depends on the sort of t-shirts you will be designing - are you making simple t's with catchy phrases or really sophisticated things that you would wear with nice pants and heels? What is your target audience? Are you looking for everyone to buy these shirts, or only 20 year old males? Do you have a mixed audience or are your designs only for people with a particular style, or if you're doing the whole catchy sayings thing, sense of humor?
Once you've done this play with your words that you have came up with in your brainstorm. Figure out if the letters can look like any sort of symbol, or if you just want to use a symbol to represent your name (like lulu lemon and the omega sign). If it is your company alone and you can't think of anything, you could always use your signature, which is simple and yet classy. Or take whatever cool name you thought up with and write it with a font that seems to go with the style.
On the style of the t-shirt, think of when people wear them - as souvenirs, maybe, or you could do school and company t-shirts with pre-requested designs (I know whenever I join a club I usually end up buying some sort of hoody thing with a cute sort of logo on it often designed by the club itself). Some people like to wear grungier t-shirts as a kind of look, some just wear them because they're too lazy to think about anything more stylish. In any case, make sure that your t-shirts are comfortable, and once again think of your market.
I'm not sure your age, but if you are young enough you may be able to go to the government and get some money to start a company as a kind of student grant. Ask around once you have some designs to figure out where to sell them to, and remember, starting your own company takes a lot of drive, hard work, and dedication, so don't give up! [ junebug93's advice column | Ask junebug93 A Question ]
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