To repair your hair you are going to need to do that isn't just shampoo. You need to deep condition it, because you use straighteners/curlers its only going to add to the damage. Maybe take a break from both if you can? Regular trims are needed to prevent the ends from splitting too much.
Restoring your hair of the damage will make it soft and most likely shiny.
After you straighten/curl your hair use a small amount of anti-frizz serum to help keep it from becoming frizzy, hairspray also help with this too.

It you want amazing results you're going to have to use something more then just drug store shampoo, ie. salon quality products.
Herbal Essences smells amazing, as does Fructis, they're decent but nothing amazing. Pantene ProV will just coat your hair in wax giving it a healthy appearance when it is not. As for the others I've never tried them.

I'm not all to sure what your best bet is with drug store shampoo, maybe ask a worker from a near by store that sells hair stuff (Walmart, Shopper, etc) to help you with that.

ok well I don't want to get salon quality products... so if I were to buy drug store shampoo, the best would be......????

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